Our priority is to offer products that are consistently freshly crafted. Orders are typically dispatched within 15 business days, depending on stock availability.
Withania
somnifera, also
known as ashwagandha or Indian ginseng, is advancing into the cosmetic
spotlight as consumers experience the rich benefits of this unique herb.
Ashwagandha is a traditional Indian herb commonly utilized in medicines for
more than 3,000 years. Ashwagandha maintains an important role in Ayurveda, one
of the world’s oldest holistic systems, as a revitalization for the body. This
botanical is commonly utilized to prevent aging, defend against diseases, and
environmental conditions that could be detrimental to health, encouraging an
overall healthy well-being both physically and mentally.
Ashwagandha
root extract (ARE) has found its way into the world of personal care and beauty
products due to its potential skincare benefits. The bioactive compounds of ARE
such as withanolides and alkaloids, are believed to possess antioxidant and
anti-inflammatory properties. The antioxidant properties of ARE make it an
attractive addition to cosmetics due to its potential to combat free radicals
that contribute to premature aging and skin damage. These antioxidants are
believed to help protect the skin from environmental stressors, thereby
promoting a more youthful and radiant completion. Additionally, ARE’s purported
anti-inflammatory effects may aid in soothing irritated skin and reducing
redness.
Furthermore,
ARE is praised in pharmacological research for its adaptogenic properties.
Adaptogens are a growing trend in beauty, wellness, holistic medicine, and the
food industry. Adaptogens typically refer to restoring the body’s balance or as
a mechanism to manage anxiety and stress. Stress and anxiety can manifest in
various attributes including how we feel and our appearance. Stress is known to
increase inflammation, impair skin barrier function, prompt premature skin
aging, and interfere with wound healing. An intricate relationship exists
between stress and skin conditions. Just as the state of our mind can affect
our skin, our skin and appearance can affect our mind. Cosmetics are being
recognized as doing more than just ameliorating skin; they enhance self-esteem,
decrease stress, and can influence our emotions. Adaptogens such as ashwagandha
are growing in popularity as an important component of mindfulness and to
possibly target the effects of stress or anxiety on the skin and hair.
FSS
Ashwagandha Root Extract SNO can be used to capitalize on the benefits associated with Withania
somnifera extracts in a variety of cosmetic and personal care applications.